Don Jazzy And His Use Of Social Media


I have always admired DonJazzy’s business acumen way back from the Mohits period. His voice and the way he went silent in public are one of the few ways I admire him.

On social media, he sure knows how to engage fans. Think he was one of the first artiste that gave away airtime( never won any sha) but he did earn fans respect. One major social media contest that generated a high reach and superb engagement was the ” Oliver Twist” song, where himself and former group member and owner of the song -Dbanj rendered their own version of the song and asked fans to render theirs. this was in 2011. A lot of entries were sent in. some hillarious, some witty while many others were just there. At the end of the competition My Backyard Crew (A group of 7 guys and their director Gbenga Salu) won the competition taking home the grand prize of $2,500. The year after after their split, Dbanj still had the same idea in London.

Donjazzy did others but his recent engagement idea is awesome:

He simply posted two “interesting” pics of himself and asked his fans to come up with creative memes and my did they do justice to it. Saw the posts HERE and thought I should share

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